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4
Jun

BEST PRACTICES IN HIGH TOUCH MARKETING

How Human Touch and Smart Technology Can Transform the Customer Experience When researchers talk to the most affluent, sophisticated buyers of luxury products and services and ask what is of paramount value to them, what’s their reply? Read More

19
May

NO PLACE LIKE HOME: Best Marketing and Selling Practices Targeting 'Best Customers'

For luxury marketers the cliche "there's no place like home" these days has a special resonance as spending on all things 'luxury home' rises steadily to the top of the charts. Read More

6
May

GLOCAL: THINKING GLOBAL, ACTING LOCAL

Profiting by Better Targeting Best Customers Internationally, Nationally, Regionally, Locally The slogan "Think global, act local" is attributed to David Bower, founder, circa 1969, of Friends of the Earth. Read More

23
Apr

The Power of Digital

The power of digital is growing and consumers are dramatically changing their purchasing behaviors, but luxury brands aren't following at the same pace. Read More

22
Apr

The Importance of Good Listening and Conversation

Following on our last event, Social Media 3.0, we’re going to shift gears completely and talk about the importance of authentic communications skills.
Read More

22
Apr

Building a Luxury Brand in a Digital World

Three Imperatives for Connecting with Today's Consumers Read More

8
Apr

Influencing the Influencers III

Inside the Private World of Those Who Serve the Ultra-Wealthy Read More

24
Mar